Owen Ray

All posts by Owen Ray

Owen Ray is the Senior Content Marketing Manager at Invoca. Prior to that, he worked with SaaS companies like Aria Systems, Glassdoor, and Mindjet. Owen sharpened his writing tools at San Francisco State University and Bay Area newspapers before working his way into the Silicon Valley creative services set. He hails from Petaluma, California and definitely does not leave work early on Wednesdays to go drag racing at Sonoma Raceway.

Invoca named best call tracking call analytics platform in Marketing Technology Awards

Invoca Named Best Call Analytics Platform in Marketing Technology Awards 2019

As Invoca marches forward as the market leader in AI-powered call tracking and analytics, the...

/ March 25, 2019
Learn about how to use the best call tracking software in the Call Tracking Study Guide.

Introducing The Call Tracking Study Guide for Marketers

If you want to learn how call tracking and analytics platforms work for marketers, you...

/ March 14, 2019
Man holding remote controller. How Invoca call tracking and analytics help Dish Network increase conversion rate.

Invoca Call Tracking and Analytics Helps DISH Boost Conversion Rates

Dish Network needed smarter call tracking because while its customers can subscribe to new TV...

/ March 11, 2019
Woman on phone. How Invoca call tracking and analytics work for call center.

How Invoca Call Tracking & Analytics Works for the Call Center

When it’s time to implement a call tracking and analytics solution like Invoca, it may...

/ February 26, 2019
woman on phone. Marketers need to know facebook click to call ads.

Facebook Click-to-Call Ads: 5 Things Marketers Need to Know

If you’re trying to make it easy for customers to call your business, you are...

/ February 13, 2019
How to use data analytics to personalize customer experience

Using Data Analytics to Drive Personalization & Customer Experience

We frequently mention the importance of getting to know your customer and creating personalized experiences...

/ February 4, 2019
Invoca Leads the Call Tracking Pack in G2 Crowd Enterprise Grid Report

Invoca Leads the Call Tracking Pack in G2 Crowd Enterprise Grid Report

Are you a marketer looking for the best call tracking software? One of the best...

/ January 31, 2019
Invoca product tour. Invoca Tracks and Attributes Phone Calls with Dynamic Phone Numbers

Video: How Invoca Tracks and Attributes Phone Calls with Dynamic Phone Numbers

How does Invoca call tracking and analytics software work? In this video series, we’ll make...

/ January 25, 2019
Invoca's new office Denver Colorado

Invoca Opens New Office In Denver Area, Gets Real Winter Coat

With our headquarters in sunny Santa Barbara and an office in “pretty much always 55...

/ January 17, 2019
What you are saying makes no sense to anyone

5 Things Marketers Need to Stop Doing in 2019

As a marketer, you likely know that marketers can be annoying. We repeat the same...

/ January 2, 2019
Invoca Wins Appealie 2018 SaaS Award

Invoca Wins Appealie 2018 SaaS Award

We’re very excited to announce that Invoca has been named one of the 23 SaaS...

/ December 19, 2018
Top Google Searches in 2018

Top Google Searches in 2018 Won’t Make You as Sad as You Thought

It is hard to believe that Google has been around for 20 years, and it...

/ December 18, 2018
CHG Healthcare uses Invoca Call Tracking & Analytics

How Invoca Helped CHG Healthcare Improve Attribution & Uncover Call Center Issues

Like a lot of organizations that adopt a call tracking and analytics platform, CHG Healthcare...

/ November 28, 2018
How marketers will use machine learning in 2019

How Will Marketers Use Machine Learning in 2019?

The new year means it’s time for all the terrible “I haven’t seen you since...

/ November 27, 2018