Category: Call Tracking & Analytics

Invoca product tour. Call tracking and analytics to combine online and offline customer data.

Video: How to Use Call Tracking to Unify Online and Offline Customer Data

How does Invoca’s call tracking and analytics software work? In this video series, we make...

/ February 7, 2019
Invoca Leads the Call Tracking Pack in G2 Crowd Enterprise Grid Report

Invoca Leads the Call Tracking Pack in G2 Crowd Enterprise Grid Report

Are you a marketer looking for the best call tracking software? One of the best...

/ January 31, 2019
Invoca product tour. Using rule-based analytics to classify and segment callers.

Video: How Invoca Classifies and Segments Callers With Rule-Based Analytics

How does Invoca call tracking and analytics software work? In this video series, we’ll make...

/ January 29, 2019
Invoca product tour. Invoca Tracks and Attributes Phone Calls with Dynamic Phone Numbers

Video: How Invoca Tracks and Attributes Phone Calls with Dynamic Phone Numbers

How does Invoca call tracking and analytics software work? In this video series, we’ll make...

/ January 25, 2019
Invoca case study. University Hospitals use Invoca to increase marketing efficiency and improve customer experience.

How University Hospitals Uses Invoca to Boost Marketing Efficiency and Improve Patient Experience

University Hospitals is one of the top healthcare providers in the United States, with more...

/ January 22, 2019
US call routing map. Invoca call tracking and analytics for multi location marketers.

Hassle-Free Call Tracking For Multi-Location Marketers

Call tracking & analytics platforms promise marketers total visibility and attribution for every call conversion,...

/ January 18, 2019
Importance of closed loop attribution and how to get it.

Closed Loop Attribution: Why You Need it, How to Get It

If you’re an acquisition marketer, you should be very familiar with attribution. Without it, you...

/ December 13, 2018
Invoca Dispatch case study. Healthcare provider uses call tracking and analytics to increase marketing ROI and reduce CPC.

How a Healthcare Provider Uses Invoca to Increase Marketing ROI and Reduce CPC

As a provider of in-home urgent care services, DispatchHealth experiences unique marketing challenges. With the...

/ December 12, 2018
Call analytics insights marketers should know.

10 Marketing Insights Hiding in Your Call Analytics

Call tracking and analytics is not just about phone calls. The beauty of call analytics...

/ December 10, 2018
CHG Healthcare uses Invoca Call Tracking & Analytics

How Invoca Helped CHG Healthcare Improve Attribution & Uncover Call Center Issues

Like a lot of organizations that adopt a call tracking and analytics platform, CHG Healthcare...

/ November 28, 2018
Butterball adds Alexa Turkey Talk skill for 2018

Butterball Adds Alexa Skill to Talk Through Holiday Turkey Troubles

Butterball’s Turkey Talk line has been helping home cooks save Thanksgiving for nearly 40 years....

/ November 20, 2018
Emotional Intelligence industry ranks

How 6 Industries Rank When it Comes to Emotional Intelligence

Not gonna lie, I love a stress-free purchase that takes one click. I’m an Amazon...

/ October 24, 2018
law firm using call tracking for attribution

How a Leading Law Firm Uses Invoca to Get Full Visibility of the Customer Journey

You have likely seen phone numbers for personal injury law firms everywhere from the internet...

/ October 18, 2018
Questions to ask when shopping for call tracking & analytics platforms

The 10 Most Important Questions to Ask Call Tracking Vendors

As you try to nail down the best call tracking solution for your business, you’ll...

/ September 25, 2018