Category: Email Marketing

3 must watch webinars for marketers who value phone calls

3 Must-Watch Webinars For Marketers Who Value Phone Calls

I know it can seem like everything you thought you knew about digital marketing is...

/ January 12, 2017
5 Themes CMOs Need To Focus On In 2017 [Infographic]

5 Themes CMOs Need To Focus On In 2017 [Infographic]

Between keeping up with new year resolutions, finalizing annual budgets, and getting used to writing...

/ January 6, 2017
Top 12 Influencers You Need To Follow On LinkedIn

Top 12 Influencers You Need To Follow On LinkedIn

Social media platforms like Facebook and Twitter are great places to engage with your family,...

/ December 20, 2016
Supercharge your email marketing with phone calls

Supercharge Your Email Marketing With Phone Calls

This post originally appeared on marketingprofs.com People love to say email will soon be dead,...

/ December 16, 2016
8 Marketing Predictions That Will Rock 2017

8 Marketing Predictions That Will Rock 2017

It’s the most wonderful time of the year! Prediction time! As 2016 comes to a...

/ November 17, 2016
What You Need To Know About Voice Analytics

What You Need To Know About Voice Analytics

In a customer-centric world, the marketer’s weapon of choice is data. The more you can...

/ November 10, 2016
Top 7 Barriers To Conversion You May Be Overlooking

Top 7 Barriers To Conversion You May Be Overlooking

When it comes to conversion rate optimization (CRO), we know the drill: change the button...

/ November 7, 2016
5 Reasons Why Customers Hate Your Emails

5 Reasons Why Customers Hate Your Emails

Marketers, let’s talk about your emails. Are people opening your messages at the rate you had...

/ October 28, 2016
Call Intelligence Summit Recap: 5 Things You Don't Want To Forget

Call Intelligence Summit Recap: 5 Things You Don’t Want To Forget

This year’s Call Intelligence Summit was big. We heard from industry leaders from Facebook, Google,...

/ October 26, 2016
marketo's heidi bullock on why marketers need to be customer obsessed

Hubspot’s Meghan Keaney Anderson On Why Every Marketer Should Be An Experimenter

Open Mic is a monthly Q&A Series by Invoca that offers a fresh perspective from...

/ September 6, 2016
how to make your email more omnichannel

How To Make Your Email Strategy More Omnichannel

Marketers know that omnichannel marketing is the de facto business strategy for finding and retaining...

/ September 2, 2016
10 metrics every marketer needs to track from phone calls

10 Metrics Every Marketer Needs To Track From Phone Calls

Am I measuring the right KPIs? Marketers ask this question — a lot. Thanks to...

/ September 1, 2016
Three New Ways To Think About The Customer Journey

Three New Ways To Think About The Customer Journey

This post originally appeared on the Adobe Digital Marketing Blog. At the end of the...

/ August 19, 2016
20 facts about phone calls marketers still don't know

20 Useful Facts About Phone Calls Most Marketers Still Don’t Know

Phone calls are a proven part of the omnichannel customer experience. In case you need...

/ August 12, 2016