Category: Email Marketing
10 Metrics Every Marketer Needs To Track From Phone Calls
Am I measuring the right KPIs? Marketers ask this question — a lot. Thanks to...
Three New Ways To Think About The Customer Journey
This post originally appeared on the Adobe Digital Marketing Blog. At the end of the...
20 Useful Facts About Phone Calls Most Marketers Still Don’t Know
Phone calls are a proven part of the omnichannel customer experience. In case you need...
How To Use Click-To-Call Functionality For Better Email Attribution
This post originally appeared on Litmus.com. A customer’s interaction with a brand rarely happens in...
6 Myths Limiting Your Email Marketing Success
Most email marketers aren’t seeing the ROI they deserve for one reason – they’re operating...
3 Examples Of Brands Doing Real Cross-Channel Marketing
This post originally appeared on the Oracle Marketing Cloud blog. Whether you call it cross-channel...
![Do You Have What It Takes To Be A True Omnichampion? [Infographic]](https://1un1ba2fg8v82k48vu4by3q7-wpengine.netdna-ssl.com/wp-content/uploads/2016/07/Swimming-Start-BLOG-375x250.png)
Do You Have What It Takes To Be A True Omnichampion? [Infographic]
The torch is lit, and the title of omnichampion is up for grabs as marketers...
5 Reasons Email Marketers Are Going Crazy For Phone Calls
A world of email without phone calls is like a world of hamburgers without bacon....
What Do The Founding Fathers Have To Say To The Modern Marketer?
While Ben, George, and Alexander didn’t have marketers in mind when they uttered these famous...
When Email Marketing And Phones Unite, Everybody Wins
This post originally appeared on the Salesforce Marketing Cloud blog. What do we digital marketers...
![do you know why emails and calls are the perfect match? [infographic]](https://1un1ba2fg8v82k48vu4by3q7-wpengine.netdna-ssl.com/wp-content/uploads/2016/06/Holding-Hands-BLOG-375x250.jpg)
Do You Know Why Emails And Calls Are The Perfect Match? [Infographic]
Email marketing is here to stay. But it’s getting tougher. Historically, email marketing has earned...
Top 5 Takeaways From Mary Meeker’s 2016 Internet Trends Report
Mary Meeker is one smart cookie. I just watched her presentation from this year’s Code...
5 Ways You Can Improve The Customer Journey With Call Analytics
We all want happy customers. We want our customers to feel like we’re listening to...
15 Stats That Will Change The Way You Do Email
Email marketing isn’t getting any easier. The rise of mobile has forced marketers to rethink tried-and-true...
