Category: Email Marketing

do you know what email marketing's secret weapon is? [video]

Do You Know What Email Marketing’s Secret Weapon Is? [Video]

Email has a new secret weapon, and it’s probably not what you think. It’s the...

/ June 2, 2016
have you heard of the revolution in email marketing?

Have You Heard Of The Revolution In Email Marketing?

We’ve all read countless articles claiming that email armageddon is near. But, it’s 2016 and...

/ May 24, 2016
invoca fills the gap in salesforce's marketing cloud with call intelligence

Invoca Fills The Gap In Salesforce’s Marketing Cloud With Call Intelligence

Email is the workhorse of digital marketing. Not only does it deliver the highest ROI...

/ May 19, 2016
spring clean your way to success: 10 marketers share their secrets

Spring Clean Your Way To Success: 10 Marketers Share Their Secrets

Around this time every year my husband and I do a deep clean of our...

/ April 11, 2016
marketing with emojis: ? or ??

Marketing With Emojis: ? Or ??

It used to be easy to dismiss emojis as a passing, winky-faced fad. Then along...

/ April 6, 2016
9 reasons marketers are dumping lead forms for phone calls

9 Reasons Marketers Are Dumping Lead Forms For Phone Calls

The online form was once revered as the ultimate tool in lead generation. For years...

/ April 4, 2016
10 Podcasts every successful marketer needs to listen to

10 Podcasts Every Successful Marketer Needs To Listen To

 Marketers are lifelong learners. We’re always searching for ways to grow and improve our marketing,...

/ January 28, 2016
what every beginner needs to know about a/b testing [infographic]

What Every Beginner Needs To Know About A/B Testing [Infographic]

What marketer doesn’t love a good A/B test? It’s like your fourth grade science experiment...

/ January 15, 2016
how we optimized marketing automation to boost efficiency by 300%

How We Optimized Marketing Automation To Boost Efficiency By 300%

There’s nothing innately automatic about marketing automation. It doesn’t come with instructions either. With such...

/ December 15, 2015
5 spotify playlists made for marketers who need to focus

5 Spotify Playlists Made For Marketers Who Need To Focus

The open office layout. It’s both a blessing and a curse depending on who you...

/ September 11, 2015
are ugly landing page colors ruining your conversion rate? [infographic]

Are Ugly Landing Page Colors Ruining Your Conversion Rate? [Infographic]

Your favorite color may be killing your landing page conversion rate. Sure neon orange may look...

/ August 28, 2015
fix your marketing blind spot with the new invoca for salesforce app

Fix Your Marketing Blind Spot With The New Invoca For Salesforce App

As marketers, we’ve all heard someone say it at one time or another – “We...

/ September 23, 2014