Category: Performance Marketing

8 places your customers want to engage with click to call

8 Places Your Customers Want To Engage With Click To Call

Well, it’s official. Mobile search has surpassed desktop search, and nearly two-thirds of Americans are smartphone...

/ March 17, 2016
3 laws of personalized marketing you should never ignore

3 Laws Of Personalized Marketing You Should Never Ignore

Let’s get real for a minute. Don’t you secretly love it when a company treats...

/ March 15, 2016
how to tell if call intelligence will boost your bottom line

How To Tell If Call Intelligence Will Boost Your Bottom Line

Martech vendors are really good at making promises. They all claim to have the perfect...

/ March 10, 2016
10 productive ways to spend your leap day

10 Productive Ways To Spend Your Leap Day

Every four years we’re given a precious gift—24 extra hours. And while some of us...

/ February 29, 2016
10 Podcasts every successful marketer needs to listen to

10 Podcasts Every Successful Marketer Needs To Listen To

 Marketers are lifelong learners. We’re always searching for ways to grow and improve our marketing,...

/ January 28, 2016
what every beginner needs to know about a/b testing [infographic]

What Every Beginner Needs To Know About A/B Testing [Infographic]

What marketer doesn’t love a good A/B test? It’s like your fourth grade science experiment...

/ January 15, 2016
invoca launches new enterprise call intelligence platform for performance marketers

Invoca Launches New Enterprise Call Intelligence Platform For Performance Marketers

Performance marketers are under more pressure than ever. Whether you’re part of a brand, performance...

/ January 11, 2016
3 things that make an event worth my (and your) time

3 Things That Make An Event Worth My (And Your) Time

It’s the end of the year, and I bet the last thing on marketers’ wish...

/ December 22, 2015
catch up on the best of invoca's blog from 2015

Catch Up On The Best Of Invoca’s Blog From 2015

It’s been an epic year. To recap, Stars Wars Episode VII hit theaters, we discovered...

/ December 21, 2015
11 burning questions about pay per call answered

11 Burning Questions About Pay Per Call Answered

Performance marketers are masters of efficiency. They know all the tricks to driving online leads...

/ December 14, 2015
invoca customers share the love [slideshare]

Invoca Customers Share The Love [SlideShare]

You like us, you really like us. The love we get from our customers has...

/ December 3, 2015
10 reasons your lead generation is turning to the dark side

10 Reasons Your Lead Generation Is Turning To The Dark Side

As a digital marketer, you’re the Obi Wan Kenobi of online lead generation. You’ve been...

/ December 1, 2015
6 marketing technologies you want to use with invoca

6 Marketing Technologies You Want To Use With Invoca

Today’s digital marketers work with a sophisticated marketing technology stack. After all, those omnichannel customers...

/ November 30, 2015
invoca's new consumer data reveals the truth about our relationship with our phones

Invoca’s New Consumer Data Reveals The Truth About Our Relationship With Our Phones

Oodds are at this very moment you have a smartphone within arm’s reach. And you’re...

/ November 3, 2015