Category: Social Media Marketing
Invoca Helps Marketers Capitalize On Instagram With New Solution
Last year we brought you Invoca for Facebook, and the adoption from our customers was...
![5 Themes CMOs Need To Focus On In 2017 [Infographic]](https://1un1ba2fg8v82k48vu4by3q7-wpengine.netdna-ssl.com/wp-content/uploads/2017/01/woman-looking-ahead-blog-compressor-375x250.jpg)
5 Themes CMOs Need To Focus On In 2017 [Infographic]
Between keeping up with new year resolutions, finalizing annual budgets, and getting used to writing...
Top 12 Influencers You Need To Follow On LinkedIn
Social media platforms like Facebook and Twitter are great places to engage with your family,...
6 Things You Need To Know About Facebook Advertising Now
What makes Facebook so great is that people are comfortable sharing things about themselves in...
Top 7 Barriers To Conversion You May Be Overlooking
When it comes to conversion rate optimization (CRO), we know the drill: change the button...
Call Intelligence Summit Recap: 5 Things You Don’t Want To Forget
This year’s Call Intelligence Summit was big. We heard from industry leaders from Facebook, Google,...
3 Simple Tips For Acquiring New Customers With Social Media
Marketers are pouring money into social media. This year, they’ll spend $10.45 billion on social...
Hubspot’s Meghan Keaney Anderson On Why Every Marketer Should Be An Experimenter
Open Mic is a monthly Q&A Series by Invoca that offers a fresh perspective from...
10 Metrics Every Marketer Needs To Track From Phone Calls
Am I measuring the right KPIs? Marketers ask this question — a lot. Thanks to...
How To Master Facebook’s Offline Conversion Tracking
Here’s the gist: Invoca’s Voice Marketing Cloud gives marketers granular campaign attribution to understand why...
3 Examples Of Brands Doing Real Cross-Channel Marketing
This post originally appeared on the Oracle Marketing Cloud blog. Whether you call it cross-channel...
A Zen Approach To Measuring Content Marketing ROI
This post originally appeared on Social Media Today. If you’re doing content marketing, you’ve got your...
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Do You Have What It Takes To Be A True Omnichampion? [Infographic]
The torch is lit, and the title of omnichampion is up for grabs as marketers...
What Do The Founding Fathers Have To Say To The Modern Marketer?
While Ben, George, and Alexander didn’t have marketers in mind when they uttered these famous...
